I have included this advert as inspiration for my work. I think the narrative is 'cheesy' to match the product the advert is for! But also, the narrative is humourous and unrealistic and I don't think there is anything wrong with this, it just adds to the purpose of the advert's production. I think as a viewer once you have seen it, you remember it. That's succesful marketing!
Like the muller advert, I like the film stills when you pause the video. I am not planning on having a picnic set up or even two models and definately not machinery in the scenes, however the use of a playful narrative within a field is what I am hoping to achieve.
Monday, 5 April 2010
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